Healthier Everyday Essentials for the Whole Family
Walk into our Non-Toxic Living Store and you’ll find something a little different from your average retail shop: every product on our shelves has been chosen on purpose. No filler brands, no guesswork, no ingredient lists you need a chemistry degree to understand. Just carefully curated, clean, high-quality products you can trust for your body, your home, and everyone under your roof.
What You’ll Find
Our shelves are stocked with the everyday items families already reach for, just made better.
- Fuel & Nutrition
Protein powders, protein bars, and electrolytes made with quality ingredients your body can actually recognize and use, whether you’re refueling after a workout or just trying to get through a busy afternoon. - Beauty & Personal Care
Make-up, hair care, and skin care formulated without the harsh, harmful chemicals found in so many conventional products. Look good and feel good about what you’re putting on your skin. - Snacks the Whole Family Can Enjoy
From wholesome snacks for kids’ lunchboxes to beef sticks and grab-and-go options for adults, we make it easy to snack smarter without sacrificing convenience or taste. - Coffee & Candles
Enjoy your morning cup and cozy up your home with coffee and candles chosen for cleaner ingredients because even life’s small comforts deserve to be non-toxic. - Home & Cleaning
Laundry and cleaning products that get the job done without leaving behind a trail of harsh chemicals in the air you breathe and the surfaces your family touches every day.
Our selection of what we carry in the store is always growing as we discover new brands that meet our standard for quality and transparency.
Why We Curate Instead of Just Sell
Anyone can fill a shelf with products. We wanted to do something different. Every item in our Non-Toxic Living Store is chosen with intention and vetted for better ingredients, fewer harmful chemicals, and a genuine commitment to wellness. We’re not just a store; we’re a resource for families who want to make healthier swaps but don’t want to spend hours researching every label themselves. We’ve already done that work for you.
This is an extension of everything Wholistic Nutrition stands for. As a personalized nutrition consulting practice, we’ve spent years helping clients uncover the root cause of their health concerns, and time and again, we’ve seen how much of a difference reducing everyday toxic exposure can make. This store puts that same philosophy into practice, right on the shelf.
Two Convenient Locations
Chippewa Falls Store
128 W. River St. Suite 113
Chippewa Falls, WI 54729
(715) 861-3110
Altoona Store
3085 Meadowlark Lane, Suite 20,
Altoona, WI 54720
Store Hours
Monday – Friday: 8:00am – 6:00pm
Saturday: 8:00am – 2:00pm
Whether you’re just starting your wellness journey or you’re a longtime label-reader looking for a trusted place to shop, stop by either location and see what a little cleaner living can feel like. Our team is always happy to help you find the right product for your family’s needs.
More Than a Store
Wholistic Nutrition has spent years supporting the Chippewa Valley through personalized nutrition consulting, and our Non-Toxic Living Store is a natural extension of that mission. We know that true wellness isn’t built on a single product or a single choice: it’s built one everyday swap at a time. A cleaner snack. A gentler cleaning spray. A skincare routine free of things you can’t pronounce. Small changes, made consistently, add up to a healthier life for you and the people you love.
We’re honored to be a part of that journey with you.
Come visit us, or reach out with any questions we’d love to help you get started.